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‘Young Fashion: Half scene catwalk’ at Pure London 2012 - photos

Brands: Influence, Danity, Dana Kleinert, Emma Louise London, Pogostick Failure, Kiley Evans, Fair + True, Cocoabella, Cross Culture Fashion, Phylese, Vodka Vintage, Little Mistress, Charles of London and Mrs Pomeranz. 

 

Pure London 2012 - young fashion

Pure London 2012 - young fashion

Pure London 2012 - young fashion

Pure London 2012 - young fashion

Pure London 2012 - young fashion

Pure London 2012 - young fashion

Pure London 2012 - young fashion

Pure London 2012 - young fashion

Pure London 2012 - young fashion

 

Kat Von D presents her new collection during Pure London

Kat Von D opened ‘Young Fashion: Half scene catwalk’ at Pure London yesterday. The show started at 2:30 pm with Kat expressing her excitement about being a part of the event.

On the same catwalk as the tattooist’s collection were clothes made by Influence, Danity, Dana Kleinert, Emma Louise London, Pogostick Failure, Kiley Evans, Fair + True, Cocoabella, Cross Culture Fashion, Phylese, Vodka Vintage, Little Mistress, Charles of London and Mrs Pomeranz.

Kat Von D’s collection is made up of two lines ‘white label’ and ‘red label’. The first one explores the romantic, artistic and more sophisticated side of Kat, while the second one is inspired by the LA lifestyle.

I definitely prefer the more romantic Kat and a couple of pieces caught my attention, such as Kat’s Starboard Vest. (see pictures below) Which style do you prefer?

Joanna

Kat Von D opening ‘Young Fashion: Half scene catwalk’ at Pure London 2012 (source: Joanna)

Kat Von D's collection on the catwalk during Pure London 2012 (source: Joanna)

Kat Von D's collection on the catwalk during Pure London 2012 (source: Joanna)(source: Joann   (    

source: Joanna

 

Kat Von D's collection on the catwalk during Pure London 2012 (source: Joanna)

Kat's White Label

Kat's White Label (Starboard Vest) 

Kat's Red Label

 

Blondie Media about Pure London 2012

We visited Pure London, UK’s leading fashion buying event, on Sunday 12th February 2012. We had a peek at the A/W 2012 collections and we know what buyers will find in stores this autumn.

During the Pure London event buyers can find contemporary, directional and premium women’s wear, as well as young fashion, footwear and accessory brands all under one roof, making it very exciting.

Industry experts, WGSN and Drapers guide visitors through the shopping experience by revealing next season’s trends.

For us Pure London is all about networking and building brand awareness. It is a great place to find niche labels in the emerging designer showcases.

If you have never visited Pure London before and have an interest in fashion, there is still time to visit this season’s Pure London show.

Joanna

 

Pure London, Feb 2012

Pure London 2012, Olympia

Cutie at Pure London 2012

Pure London 2012

Pure London event at Olympia

 

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